Hoodia Gordonii

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On November 21, 2004 CBS correspondent, Lesley Stahl reported on 60 Minutes that a strange little plant, Hoodia Gordonii, "... is a natural substance that literally takes your appetite away." According to CBS, "Scientists say that it fools the brain by making you think you're full, even if you've eaten just a morsel."

Now, word of this amazing plant is spreading like wildfire across the country and taking the consumer market by storm. Many are calling the discovery of Hoodia Gordonii the breakthrough of the decade.

IF ONLY YOU WEREN'T SO DARNED HUNGRY ALL THE TIME...

WHAT IS HOODIA GORDONII?

If you missed the 60 Minutes program, the program described Hoodia as a small, succulent plant that grows only in the remote region of the South African Kalahari Desert. There, the indigenous San Bushmen have eaten the plan for centuries, to stave off hunger during their long and arduous hunting trips.

This small plant looks like a dill pickle with spines on it. It grows slowly in its harsh environment, and takes four or five years, or more, before it is ready to harvest.

The Council for Scientific and Industrial Research (CSIR) in South Africa, joined forces with the South African San Council. They agreed to work together on the usage of indigenous plants for the benefit of both parties. They also committed themselves to the conservation of natural resources.

Because of tremendous worldwide demand for the Hoodia plant, it has become endangered by over-harvesting. Now, certification is required to prove that the product is authentic Hoodia Gordonii.

Real Hoodia Gordonii only grows in the semi-arid desert of South Africa - not in China, or Mexico, or the United States. With Hoodia Gordonii Plus you can be assured of getting the real, organic Hoodia ingredient. That's because our Hoodia is approved by the Western Cape Conservation Authority of South Africa, and is certified to be 100% authentic.